How to Pitch Your IoT Project to Executives

January 21, 2016

As the buzz around the Internet of Things (IoT) gets louder, it is inevitable that the IoT technology champion within an organization – often in the role of a developer – gains greater visibility with the business side of the house. Picture this: You are trying to communicate a great new IoT project, but it seems like the business executive across the table is speaking a completely different language. ROI? ARPU? CAPEX? What?

There are big challenges ahead for IoT developers, including learning how to talk to your executives about the IoT so that everyone can get on board with your IoT project ideas. Taking a few minutes to learn the business lingo and seeing your organization through the eyes of a business executive will pay you back in improved communication and better collaboration in the long run.

A new report from O’Reilly Media called “Pitching Your IoT Project: How to Get Executive Buy-in” is a quick guide to learning the ropes for a new pitch.

In this report, you will learn:

  • How to approach and prepare for an IoT project and its pitch
  • The potential impact an IoT project may have on your company and your customers
  • How to prepare your pitch
  • What areas of the project to focus on to address top-level decision makers
  • When and how to make your pitch, and to whom

Download your free copy today to get on the road to expedited approvals across your organization and better communication with your executives about IoT projects.

And, in case you missed it, you can also get a great companion report on evaluating and choosing an IoT platform. Download your free copy, courtesy of ThingWorx.